Dark Web Monitoring – Is It Worth The Cost?
Consumers are coughing up anywhere from $10 to $30 per month for identity theft protection. Credit monitoring companies usually include dark web monitoring to their list of services. But is dark web monitoring really worth its salt? Consumers are under the false assumption that they can rely on these credit monitoring companies to keep them protected. THEY CAN’T!
Results of a recent survey by Consumer Federation of America (CFA)
~ 36% of those who’d seen ads for dark web monitoring incorrectly believed identity theft services can remove their personal info from the dark web.
~ 37% mistakenly believe dark web monitoring services will prevent stolen information, sold on the dark web, from being used.
What is the Dark Web?
It is the go-to place on the internet where criminals buy and sell stolen personal information. Well known, commonly used internet browsers such as Google Chrome, Firefox or Mozilla won’t get you there. You need a special browser such as Tor. Most of this stolen information is gleaned from criminals that hack into compromised businesses and personal computers. Here’s what these nefarious actors are after: social security numbers, credit card info, usernames & passwords, bank account info, medical info, birth dates, email addresses, names, addresses, phone numbers, etc., etc.
No one can erase any of the stolen data that ends up on the dark web. No one can prevent your stolen data from being sold or used. Therefore, credit monitoring companies are only able to ‘alert’ you (after the fact) once they discover that your personal info is up for sale on the dark web.
If you’re wondering whether or not your personal info is on the dark web, the answer is YES, of course it is. You don’t need to pay a credit monitoring service to learn that! Hackers stole nearly a half a billion records in 2018 alone!
The Equifax data breach exposed the social security numbers, birth dates and other personal info of 148 million Americans. About 6.4 million records are reported stolen every day. If you’re still not convinced, and want to see the raw data, go here for real time data breach statistics.
Odds are very high that your info has already been bought and sold to numerous criminals on the dark web. You can’t change your social security number or date of birth. With so much of everyone’s info already compromised, individuals must do everything they can to make it more difficult for criminals to use that stolen data.
Does Dark Web Monitoring Have Any Value?
Security experts say dark web monitoring is just a scare tactic used by credit monitoring companies. Fear of the unknown motivates people. Neal O’Farrell, executive director of the Identity Theft Council says it’s all really “just a smoke and mirrors deal” created by credit monitoring services to justify the monthly fee. O’Farrell states “They keep adding on these extra services that are truly valueless and don’t go to the cause of the problem”.
6 Important Things To Protect Yourself
1.) Check your credit report regularly with all 3 credit bureaus. By law you are entitled to a free annual report from Equifax, Trans Union and Experian. All three companies must provide a free credit report to you, upon request. So, NO EXCUSES – It’s FREE! Stagger your requests throughout the year by requesting one credit report from one company, three different months during the year.
2.) Place a “Freeze” on your credit file with all three credit bureaus. There is no cost to freeze your credit. So, again, no excuses! Placing a credit freeze prevents a fraudster from obtaining credit in your name. A credit freeze is much more secure than the credit monitoring packages being sold by the credit bureaus and other credit monitoring companies such as LifeLock. Also, don’t let the credit bureaus try to talk you into placing a “Credit Lock” instead of a Credit Freeze”. Credit Locks do not have the same consumer protections that a Credit Freeze provides.
3.) Use two-factor authentication as a secondary firewall to prevent criminals from impersonating you. Also referred to as “2FA” – Two-Factor Authentication is an extra layer of security that requires not only a username and password, but also something that the user has on them like an email address or a cellphone that a code can be sent to. This proves that you are who you claim to be before you can obtain full access to your account.
4.) Use stealth and long passwords (at least 12 or more characters) that are hard to crack. The best passwords are phrases mixed in with symbols, numbers and upper & lower case letters. Don’t use obvious things like, mother’s maiden name, birth dates, addresses, phone numbers or any info that can be gleaned from your social media account. NEVER use the same password for other log-ins. Why? If your password is compromised, a criminal will try using that password to log-in to other websites, like banks, PayPal, Amazon and other commonly frequented websites. Also, be sure to change passwords every so often, especially if you learn of a data breach that affects a website or an account you have with a company.
5.) Monitor your accounts whenever your bank and credit card statements arrive. Be sure to also check your Explanation of Benefits for medical services. Correct any errors you find and report any discrepancies.
6.) Keep your software updated and back up your data. Whenever there is an update available for your software programs, be sure to follow through and perform a timely update. Better yet, set your programs to update automatically. Make a habit of backing up your important files on a regular basis. Back up all files that you wouldn’t want to lose if your computer ever crashed.
There’s no 100% guarantee that following these steps will fully protect you from becoming a victim of identity theft, but it will certainly lower your chances. Awareness and constant vigilance is paramount in this game of cat and mouse.
You can read a prior article I wrote about Credit Freezes here